Senior Product Design Manager at ServiceNow.
IxDA Nederland Local Leader.
Advisory Board Member at Omunga.
Based in Utrecht, NL.
Let's talk?
+10 years working with design and technology. My experience touches on the craft of design and research projects, workshop facilitation, and leading teams. Nowadays, the last one is my main focus and passion. All of that for companies in Europe, the United States, and Brazil.
I'm keen to speak about topics like the design process, management, design thinking, and product design. I am one of those life-hack freaks, I kind of have a tool/app for anything you think. Kind of. :)
Volunteer work is my way to give back to the community. As a board advisory member at Omunga Insitute, I help them to reach poor areas by building libraries, bringing books, and training teachers. IxDA was always connected to my career from my early product-designer years in Brazil until today, where I am a local leader in the Netherlands chapter.
If I can ask you one thing from your visit to this page, please, help Omunga.
I was nominated the visionary from our ServiceNow's Experience team.
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Talk about a practical approach to JTBD on the UXLab Youtube channel. [Portuguese]
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Podcast from Aela.io about working remotely and how design can be done without human face-to-face interactions. [Portuguese]
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Slides of the presentation about JTBD I gave at MessageBird on their All hands for 2019.
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Talk about lessons learned on being the first UX Designer in an enterprise software company migrating to an agile development mindset. Here you can find the slides. [Portuguese]
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As a volunteer at IxDA Joinville, I was one of the co-organizers of Interaction Latin America 2017.
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As a volunteer at Omunga Institute, we had a chance to go on a national TV Show to raise money for the projects. [Portuguese]
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Article about the understanding of the UX field in the Agile world. [Portuguese]
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A curated collection of links and various contents about the Jobs-to-be-done framework.
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Live conversation from IxDA Blumenau about the role of UX on Enterprise Software. [Portuguese]
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